Lately, I’ve encountered a lot about edge computing and the massification of IoT but, are our current cloud architecture patterns prepared for handling the velocity required for keeping the user experience as good as it is today?
Access to on-premises has been deprecated, leading to an increased dependency on IaaS for CD/CI; the construction of mini-data centers at multiple locations might become an entry barrier for small companies, and if we don’t deploy 5G at a good pace, even big corporations will be struck with bottlenecks and latency problems. …
During the last year, we’ve seen how fast the sector has grown, and it is projected to reach more than a trillion in value by 2030. Nothing that you didn’t know about. But, isn’t the Valley just keeping appearances?
I recently wrote an entry giving you some reasons for migrating to the cloud as the owner of small biz. I’m aware of the many business opportunities that some cloud tech might help you get, however, cloud providers have not seen any big leap recently. …
Since the WeWork fiasco, many investors didn’t believe in the resurgence of co-working spaces as a massive industry, adding the difficulties due to the COVID is way harder to think about a thrive in shared spaces.
But now that many companies have gone remote and the forecasts are predicting a surge in flights once “normality” returns, isn’t a good opportunity for the industry?
More travelers would require an environment for working around the world at any given time, even when domestic travelers get from one city to another, there are times when due to working requirements it is necessary to…
The so-called, “Bossless” companies have been around for some time, even when there’s only a selected group of them that have managed to turn on profit. Valve, being one of them is like the dreamland for many people who believe that ‘boss free’ structures are like a paradise, so let’s see if that’s true.
The handbook for new employees from Valve is like the manifesto for many supporters of the no-boss movement.
This company is yours to steer — toward opportunities and away from risks. You have the power to green-light projects. You have the power to ship products
The rise of video games as a form of entertainment, far surpassing industries like cinema has made a statement about its importance to our world.
The pandemic accelerated game sales and the lack of traditional sports in the media was the perfect environment to let eSports become a juicy scenario for investment too. From brand sponsorship to influencer marketing, the whole ecosystem has already established some guidelines for success and the future. It is time to review four of the main drivers of this newly born industry.
Like in any traditional sport, managing a team has been the first option…
One decade ago the cloud became a big business with XaaS, but not many companies update their IT infrastructure at the time, being popular with just tech-related companies in general.
There are many reasons why big corporations didn’t buy into the trend: resources, “strategy”, etc. However, with the current crisis and the improvements and increase of the cloud offering, many industries have transitioned to these solutions, and in some cases, it has even proved as a competitive advantage.
2020 accelerated the transition, and many changes needed to be done even by small business owners, who have discovered how easy is…
Epic Games, the latest gaming hit, and the new fighters against the injustice from the “App Stores.”
The company changed a lot when their battle royale succeeded. Their profits shot up, so did their “influence”. Epic is also the developer of Unreal Engine; a popular component for the creation of videogames. Yet, their relevance in the industry wasn’t a big deal, until Tencent and Fortnite became part of the business that they were even able to raise $1.25B with ease.
Airbnb was one of the businesses which suffer the most from the pandemic. Their last results were disastrous; revenue is down, the laid-off workers were a lot, and hosts are in trouble too.
“Online Experiences” were launched as an option to catch up with consumers. With the boom of streaming and online interaction isn’t a bad idea to gamble for the net.
“Unique activities to do from home, including experiences with top TikTok creators.”
Surprise! When the news that Microsoft would buy TikTok came to the surface, the world shook up.
By this time, everybody is aware of what TikTok is, but not many brands have adopted it as one of their main channels to publicize. Agencies still prefer video production for TV ads, even Instagram and Youtube haven’t received that favoritism from their budgets yet.
The results in google for “TikTok Marketing” are a bunch of suggestions to create challenges and partner with influencers. Not much attention has been put on it since the China tensions scared advertisers. …
In June Calvin Klein launched a Pride Campaign with Jari Jones.
According to her Instagram info, she is an Actress, Model, and Activist.
According to Wikipedia, Calvin Klein is an American fashion house.
Historically, the company has been in various controversies caused by its marketing strategies, and this one wasn’t an exception.
June was a controversial month on its own, we had protests, the virus, and much heavy stuff around the world. Brands were pressed against the wall to respond and give their position on those matters.
Many of them went with the flow of the public, others kept waiting…